Never was easier to create your albums with just the photos that matter to you.

Choose from your gallery and the most relevant storage apps.

Enjoy them by adding captions, playing slideshow, choosing the cover, title, duration and more.

100% Private



Share digital albums, don’t send anymore loose photos.

Your friends will add theirs, vote their favourite one as cover, etc.

Just by choosing from your agenda contacts.



Time Machine. You cannot miss this awesome feature. Travel your timeline on a quiz that will challenge your memory!

Your albums displayed in a spectacular timeline, easy to find and enjoy.


Only your important photos.

A special place for your important photos. Organize, enjoy and share them *100% Private *Don’t stay in the cloud *Don’t get lost in your gallery.







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Terms of use

  1. Language. This agreement was written in English. To the extent any translated version of this agreement conflicts with the English version, the English version prevails.

  2. Special Provisions Applicable to Users Outside Spain. We aim to create a global standard user experience, but we also do our best to respect local laws. If you are a User who interacts with Whtmatters outside Spain you consent to having your data transferred to and processed in Spain.

  3. Your Acceptance. This is an agreement between CAPITO VENTURES, S.L. (hereinafter Whtmatters) a company incorporated in Madrid under the laws of Spain, the owner and operator of the site www.whtmatters.com, its relevant software and associated services (hereinafter altogether referred as the Service) and You (hereinafter You, User or Registered User), a User of the Service. By using the Service provided by Whtmatters you are agreeing to these Terms of Use, Privacy and Cookies Policy, which can be found herein and at www.whtmatters.com.

  4. Whtmatters Service.Whtmatters is conceived to facilitate you to pick the images you feel are especially important to you, separating the pictures that matter from the rest. You will be able to aggregate them in moments/albums. It’s primarily conceived for your personal and private use. In addition, should You become a registered user (hereinafter Registered User) You can share your moments/albums with your friends/contacts who become Registered Users as well (collaborative moments/albums), and vice versa. You should use the Service just for fun.

    We don’t make copies, archive, store or back up your moments/albums and its images/content. The only records of the images/contents of any moments/albums reside directly on the User’s devices (and which may be deleted at the user’s option). FOR AVOIDANCE OF DOUBT, WHTMATTERS WILL NOT MAKE COPIES OF THE IMAGES/CONTENT PART TO A MOMENT/ALBUM, WE WILL NOT HAVE THEM STORED IN BACKUP FILES OR ON OUR SERVERS. However, with respect to collaborative moments/albums, in order to facilitate the sharing process, we just store temporarily (for up to a maximum of ten –7– days) its images/content that You share with Other Registered Users. We reserve the right to change the latter term at any time.

    We reserve the right to discontinue totally or partially the Service or any of its aspects at any time.

  5. Registered Users. You can use the Service without being registered. Should you opt to become a Registered User you acknowledge and agree that you will have to provide Whtmatters access to your mobile phone number. As a result, data/message rates may apply. You expressly acknowledge and agree that in order to provide the Service for Registered Users, Whtmatters may periodically access your contact list on your mobile device to find and keep track of mobile phone numbers of other Registered Users of the Service. You hereby give your express consent to Whtmatters to access your contact list for mobile phone numbers in order to provide and use the Service. For Registered Users we as well collect names-nicknames and/or email addresses among other data points. You are solely responsible for the information/images/content that you submit/share on the Whtmatters Service and/or the interactions with other Registered Users. You agree not to collect or harvest any personally identifiable information, including phone number, from the Service, nor to use the communication systems provided by the Service for any commercial solicitation, spam or illegal purposes. You agree not to spam, or solicit for commercial purposes, any users of the Service.

    You agree to use the Service in a reasonable manner, in substance and form. We expect you to be selective as not all pictures/images/content matter, so you should just share those who really matters to you and those others you have chosen to share with. Whtmatters reserves the right to limit excessive use.

  6. Intellectual Property Rights (IPR). The design of the Whtmatters Service along with texts, scripts, graphics, interactive features and the like (except images/content picked by Users and added to User’s moments), and the trademarks, service marks and logos contained therein ("Marks"), are owned by or licensed to Whtmatters, subject to copyright and other intellectual property rights under Spain and foreign laws and international conventions. The Service is provided to you AS IS for your information and personal use only. Whtmatters retains all IPR not expressly granted. You are not permitted to resell or charge others for use of or access to Whtmatters or make any commercial use of the Service.

  7. Warranty disclaimer. You agree that your use of the Service shall be at your sole risk. To the fullest extent permitted by law, Whtmatters, its officers, directors, employees, and agents disclaim all warranties, express or implied, in connection with the service and your use thereof. Whtmatters makes no warranties or representations about the accuracy or completeness of this service's content and assumes no liability or responsibility for any (i) errors, mistakes, or inaccuracies of content, (ii) personal injury or property damage, of any nature whatsoever, resulting from your access to and use of our service, (iii) any unauthorized access to or use of our servers and/or any and all personal information and/or financial information stored therein, (iv) any interruption or cessation of transmission to or from our service, (iv) any bugs, viruses, Trojan horses, or the like which may be transmitted to or through our service through the actions of any third party, and/or (v) any errors or omissions in any content or for any loss or damage of any kind incurred as a result of the use of any content transmitted, or otherwise made available via the Service. Whtmatters does not warrant, endorse, guarantee, or assume responsibility for any product or service advertised or offered by a third party through the Service or any hyperlinked website or featured in any user status submission or other advertising, and Whtmatters will not be a party to or in any way be responsible for monitoring any transaction between you and third-party providers of products or services. As with the purchase of a product or service through any medium or in any environment, you should use your best judgment and exercise caution where appropriate. Please use this just for fun.

  8. Limitation of Liability. The Service is controlled and offered by Whtmatters from its offices in Spain. Whtmatters makes no representations that the Whtmatters Service is appropriate or available for use in other locations. Those who access or use the Whtmatters Service from other jurisdictions do so at their own volition and are responsible for compliance with local law.

    Whtmatters takes no responsibility for Registered Users submissions and therefore You are solely responsible for your interactions and content shared with other Registered Users. Whtmatters takes no responsibility for the loss of the images/content part to the moments/albums (We do NOT store them).

    In no event shall Whtmatters, its officers, directors, employees, or agents, be liable to you for any direct, indirect, incidental, special, punitive, or consequential damages whatsoever resulting from any (i) errors, mistakes, or inaccuracies of content, (ii) personal injury or property damage, of any nature whatsoever, resulting from your access to and use of our service, (iii) any unauthorized access to or use of our secure servers and/or any and all personal information and/or financial information stored therein, (iv) any interruption or cessation of transmission to or from our servers, (iv) any bugs, viruses, Trojan horses, or the like, which may be transmitted to or through our service by any third party, (v) any errors or omissions in any content or for any loss or damage of any kind incurred as a result of your use of any content transmitted, or otherwise made available via the Whtmatters client, whether based on warranty, contract, tort, or any other legal theory, and whether or not the company is advised of the possibility of such damages, and/or (vi) the disclosure of information pursuant to these terms of service or privacy policy. The foregoing limitation of liability shall apply to the fullest extent permitted by law in the applicable jurisdiction.

  9. Indemnity. You agree to defend, indemnify and hold harmless Whtmatters, its parent corporation, officers, directors, employees and agents, from and against any and all claims, damages, obligations, losses, liabilities, costs or debt, and expenses (including but not limited to attorney's fees) arising from: (i) your use of and access to the Service; (ii) your violation of any term of these Terms of Service; (iii) your violation of any third party right, including without limitation any copyright, property, or privacy right; or (iv) any claim that one of your submissions caused damage to a third party. This defense and indemnification obligation will survive these Terms of Service and your use of the Service.

  10. Ability to Accept Terms of Service. You affirm that you are either more than 13 (thirteen) years of age, or an emancipated minor, or possess legal parental or guardian consent, and are fully able and competent to enter into the terms, conditions, obligations, affirmations, representations, and warranties set forth in these Terms of Service, and to abide by and comply with these Terms of Service. In any case, you affirm that you are at least 14 years old as the Whtmatters Service is not intended for children under 14. If you are under 14 years of age, you are not permitted to use the Whtmatters Service. This Terms of Service may be revised periodically. Please revisit this page to stay aware of any changes. Your continued use of the Whtmatters Service constitutes your agreement to this Terms of Service and any amendments.

  11. Assignment. These Terms of Service, and any rights and licenses granted hereunder, may not be transferred or assigned by You, but may be assigned by Whtmatters without restriction. In the event that Whtmatters is acquired by or merged with a third party entity, we reserve the right to transfer or assign the information we have collected from our users (You, Users and/or Registered Users) as part of such merger, acquisition, sale, or other change of control.

  12. Governing law and jurisdiction. This Terms of Service and any dispute, controversy, proceedings or claim of whatever nature arising out of or in any way relating to it or its validity and its execution shall be governed by and interpreted and construed in accordance with the laws of Spain. The Parties irrevocably submit to the exclusive jurisdiction of the Courts of Madrid, Spain.

  14. This Privacy Policy is provided to assist you to facilitate your decision whether to use or continue using the Whtmatters Service and is subject and part to the Whtmatters Terms of Service. If you do not agree to our practices, please do not use the Whtmatters Service. Please note that any images/content shared by Registered Users becomes published content and is not considered personally identifiable information subject to this Privacy Policy.

  15. This Privacy Policy covers the treatment of user information, including personally identifying information, obtained by Whtmatters, including information obtained when you access the Whtmatters Service. This Privacy Policy does not apply to the practices of companies that Whtmatters does not own or control, or to individuals whom Whtmatters does not employ or manage, including any of the third parties to which Whtmatters may disclose user information as set forth in this Privacy Policy.

  16. Whtmatters may obtain the following types of information from or concerning you or your mobile phone device or any other device from where you access the Service, which may include information that can be used to identify you as specified below (“Personally Identifying Information”):

    • User Provided Information: You may provide certain Personally Identifiable Information, such as your mobile phone number, push notification name, e-mail address, billing information, your agenda contacts, your mobile phone galleries (and its embedded meta data like location, date, time, etc.), your information filed by third party services (like third party services filing your images and any other information) and mobile device information to Whtmatters when choosing to participate in various uses of the Whtmatters Service, such as registering as a user.
    • Cookies Information: When you visit the Whtmatters Site, we may send one or more cookies - a small text file containing a string of alphanumeric characters - to your computer that uniquely identifies your browser. Whtmatters uses both, session cookies (temporary and disappears after you close your browser) and persistent cookies (remains after you close your browser and can be removed by following your web browser help file directions). You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, the Whtmatters Service may not function properly if the ability to accept cookies is disabled.
    • Log File Information: When you use the Whtmatters Service, our servers automatically record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your web request, Internet Protocol ("IP") address, browser type, browser language, referring / exit pages and URLs, platform type, number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, the date and time of your request, one or more cookies that may uniquely identify your browser, your phone number, phone number you are requesting the status of and various status information, images/content meta data like location, hour, date. When you use the Whtmatters Service, our servers log certain general information that our application sends whenever an image/content is sent or received.
  17. If you submit Personally Identifiable Information to us through the Whtmatters Service, then we use your personal information to operate, maintain, and provide to you the features and functionality of the Whtmatters Service. In particular, your mobile phone number is essential to your use of the Whtmatters Service as Registered User and will be retained. Any Personally Identifiable Information or images/content that you voluntarily disclose on the Whtmatters Service becomes publicly available and may be collected and used by other users of Whtmatters Service. We do not use your mobile phone number or other Personally Identifiable Information to send commercial or marketing messages without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out. We may, however, use your mobile phone number (or email address, if provided) without further consent for non-marketing or administrative purposes (such as notifying you of major Whtmatters Service changes or for customer service purposes). We may use both your Personally Identifiable Information and certain non-personally-identifiable information (such as anonymous user usage data, cookies, IP addresses, browser type, clickstream data, etc.) to improve the quality and design of the Whtmatters Service and to create new features, promotions, functionality, and services by storing, tracking, and analysing user preferences and trends. We may use cookies and log file information to: (a) remember information so that you will not have to re-enter it during your visit or the next time you use the Whtmatters Service; (b) provide custom, personalized content and information; (c) monitor individual and aggregate metrics such as total number of visitors, pages viewed, etc.; and (d) track your entries, submissions, views and such.

  18. We may share non-personally-identifiable information (such as anonymous User usage data, referring / exit pages and URLs, platform types, asset views, number of clicks, etc.) with interested third-parties to assist them in understanding the usage patterns for certain content, services, advertisements, promotions, and/or functionality on the Whtmatters Service. We may collect and release Personally Identifiable Information and/or non-personally-identifiable information if required to do so by law, or in the good-faith belief that such action is necessary to comply with state and local laws (such as Spanish Data Protection Law), international law or respond to a court order, subpoena, or search warrant or equivalent, or where in our reasonable belief, an individual’s physical safety may be at risk or threatened. Whtmatters also reserves the right to disclose Personally Identifiable Information and/or non-personally-identifiable information that Whtmatters believes, in good faith, is appropriate or necessary to enforce our Terms of Service, take precautions against liability, to investigate and defend itself against any third-party claims or allegations, to assist government enforcement agencies, to protect the security or integrity of the Whtmatters Service or our servers, and to protect the rights, property, or personal safety of Whtmatters Service, our users or others.

  19. If you do not agree with our Privacy Policy or Terms of Service, please delete your account, uninstall the Whtmatters application and discontinue use of the Whtmatters Service; your continued usage of the Whtmatters Service will imply your acceptance of our Privacy Policy and Terms of Service. To protect your privacy and security, we take reasonable steps (such as SMS authentication in certain cases) to verify your identity before registering your mobile phone number and granting you access to the Whtmatters Service. Please contact Whtmatters via email (info@whtmatters.com) with any questions or comments.

  20. Whtmatters is currently ad-free. Should we introduce advertisement We will update this section.

  21. Whtmatters uses reasonable safeguards to preserve the integrity and security of your personal information. We cannot, however, ensure or warrant the security of any information you transmit to Whtmatters and you do so at your own risk. Using unsecured wifi or other unprotected networks to submit images/content through the Whtmatters Service is never recommended. Once we receive your transmission of information, Whtmatters makes reasonable efforts to ensure the security of our systems. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. If Whtmatters learns of a security systems breach, then we may attempt to notify you electronically so that you can take appropriate protective steps. Whtmatters may post a notice on the Whtmatters site or through the Whtmatters Service if a security breach occurs.

  22. This Privacy Policy may be revised periodically. Please revisit this page to stay aware of any changes. Your continued use of the Whtmatters Service constitutes your agreement to this Privacy Policy and any amendments.

  23. Date of Last Revision: 10 April 2017